In short… OKRs are a goal-setting framework for businesses of all shapes and sizes.
OKRs are defined are quantifiable Objectives and Key Results that align to your company’s overall vision and strategy, and that cascade down through the company’s hierarchy to provide direction and motivation to every employee from senior management to front line workers.
Some of the world’s most successful organisations attribute their success to OKRs, including: Google, Microsoft, Accenture, Atlassian, LinkedIn, Netflix, Intel and Asana.
It’s not just big business that use them. Every day, small businesses everywhere are driving exceptional growth through the implementation of OKRs.
It doesn't matter how large your business is or how fast it's growing... A well-defined approach to goal-setting and employee alignment will enhance your business.
We're all guilty of prioritising the easy tasks every now and then, but there comes a time when you need everyone to focus on the tasks that are actually going to drive success in the business.
Train staff to ask themselves and others "how does this project/activity move us closer to achieving the company's annual objectives?" - Often the answer is "it doesn't" and they quickly course-correct.
Start with your overall company objectives for the next 12 months.
Perhaps one Objective (O) is to ‘Double revenue’ as measured by the following Key Results:
Departments then create their own OKRs to achieve the stated company OKRs – For example, in response to (KR1) above:
Reduce annual churn to 10% (O) by increasing customer interactions to an average of 5 per year (KR1) and reducing ave. support ticket resolution time to 4 hours (KR2)
Achieve average existing customer revenue growth of 10% (O) through the identification of upsell and organic growth opportunities by contacting at least 25 existing customers per week (KR1).
Reduce churn and increase existing customer product awareness (O) as measured by conducting 20 NPS surveys (KR1) and publishing 12 monthly newsletters featuring new product modules (KR2).
A flexible tool for setting, tracking and reporting OKRs.
Other tools are almost always a feature of a broader HR platform - an afterthought.
We've built a standalone OKR tool that adapts to you - no need to change your whole business.
Click ‘Get Started’ to be taken to the sign up page and start creating OKRs within 60 seconds.
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